Samsung Week 2026 Offers: What the Sale Covers and When It Ends

Update, October 23: Samsung has confirmed the promotion runs from October 12 to November 1 in 63 countries. Samsung also reports Galaxy Z Fold 8 and Fold 8 Ultra sales in Europe are up almost 50 percent, and US discounts on the Z Flip 8 and Fold 8 have started.

Samsung Week 2026 is running now, and Samsung is using it to push sales ahead of the fourth quarter. The promotion is being run in many markets, but the dates, discounts and terms differ from one country to the next, so the same phone can have a very different offer depending on where you live. Before buying, it is worth reading the terms for your own region on the local Samsung site.

The offers include trade in credit, Samsung Rewards points, discounts on eligible devices, Samsung Care+ protection and, in some markets, free next day delivery. Flagship phones such as the Samsung Galaxy S26 Ultra are part of the promotion in several regions, though the exact discount depends on the model and the trade in you bring.

How trade in works

Trade in is the biggest variable. Samsung's trade in values are maximums, which means the credit depends on the condition of your old phone and the model you are trading in. Samsung also lets select Galaxy phones be traded in outside of a purchase in some markets, which is a change from earlier years when a new purchase was required at the same time.

A typical US example is the Galaxy Z Fold 8, where reported offers go up to 800 dollars off with a trade in before the window closes. The base discount, when it exists, does not need a trade in, so it is worth comparing the cash price with the trade in price before you decide which offer to take.

Before you buy

A few things are worth checking before committing to any Samsung Week offer. First, confirm the final price at checkout, since trade in values and discounts are sometimes applied at the end. Second, check when the window closes for your country, because the dates differ. Third, compare with carrier and retailer deals, which sometimes stack with the Samsung offer and sometimes do not.

We will not treat the sale as a recommendation to buy. The right phone depends on your budget, your current device and how long you plan to keep it, and the offers are only worth it if the phone you want is the one being discounted.